Objectivity means that you do not include your values in the text.
Your task as a writer is to present information that the reader can then assess. This means that you must reference anything that is not your own argument, avoid emotive language, and allow the text to focus on the content and not on you as a writer.
|I believe that sugar should be banned as it is bad for everyone. In my opinion, we should ban it.||Sugar harms all individuals, according to Sugar (1991) who supports the Public Health Agency's work on banning the use of sugar in food.|